The Knowledge Market and the Idea of Entrepreneurship in the Modern University

Abstract

The university model of enterprise type of 21st century is analyzed. The transfer of classical university model into entrepreneurial one presents a threat to the university cultural mission. The Science and Education become more valuable as they produce knowledge, which becomes an item of goods. The authors compare modern university model with classic one. Following the hermeneutical method, the modern epoch is presented as a period of economic mercantilism and knowledge is interpreted as symbolic capital. In addition to that, the formation premise of the education market and open knowledge market are analyzed. The transformation of university structures is explored in the context of knowledge capitalization process. The article shows the knowledge as a source of innovation and the university as a result of commercial competition. The interconnection between the modern university and the mainstreaming of research project results into new technologies is based on contractual relationship (treaty relations). This relationship is defined by the term "innovation zone", which presents the final phase of the innovation cycle. We conclude that in the context of “knowledge capitalism” universities become the means of competition for global leadership in the high technologies.