Роль и место бизнес - модели как эффективного инструмента в управлении предприятием

Abstract

Dynamically developing external environment, competition in the domestic and foreign market encourages companies to adopt modern, more efficient management practices and technologies. Implementation of effective management tools is the basis for the creation of financial stability and development of the company. One such tool of management is a business - modeling. Concept of business - model is the subject of this article.