Please use this identifier to cite or link to this item:
http://earchive.tpu.ru/handle/11683/21675| Title: | Distinguishing features and constraints of ambient media technologies |
| Authors: | Lyubavina, A. G. Любавина, А. Г. |
| Keywords: | electronic resource; advertising; Ambient Media; nonstandard; media; technologies; effective |
| Issue Date: | 2014 |
| Publisher: | Томский политехнический университет |
| Citation: | Lyubavina A. G. Distinguishing features and constraints of ambient media technologies / A. G. Lyubavina ; sci. adv. E. V. Latysheva ;lang. adv. Yu. A. Zeremskaya // Journal of Economics and Social Sciences. — 2014. — № 5. — [3 p.]. |
| Abstract: | The paper demonstrates the importance of innovative advertising tools and explains the main aspects of Ambient Media. The paper analyses the distinguishing features and constraints of Ambient Media technologies. Статья рассказывает о важности инновационных подходов в коммуникационной технологии и объясняет главные аспекты инструмента Ambient Media. Проанализированы отличительные черты и сдерживающие факторы развития технологии Ambient Media. |
| URI: | http://earchive.tpu.ru/handle/11683/21675 |
| ISSN: | 2312-2978 |
| Appears in Collections: | Journal of Economics and Social Sciences |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| jess-8-94.pdf | 178,48 kB | Adobe PDF | View/Open |
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